关于艾菲

ABOUT EFFIE

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Effie is a global non-profit whose purpose is to lead and evolve the forum for marketing effectiveness. Effie leads, inspires and champions the practice and practitioners of marketing effectiveness through education, awards, ever-evolving initiatives and first-class insights into marketing strategies that produce results.  The organization recognizes the most effective brands, marketers and agencies, globally, regionally and locally through its 50+ award programs across the world and through its coveted effectiveness rankings, the Effie Index. Since 1968, Effie is known as global symbol of achievement, while serving as a resource to steer the future of marketing success. 

 

 

艾菲是全球性非利机构,致力于领导营销。艾菲通过奖项,教育,和营销的一流解,来引、启迪和表彰营销作品及其践者。通世界范50多个国家和地区奖项,以及全球效排名(Effie Index),艾菲可和表彰全球性和区域性最具效的品牌,营销机构及代理机构。自1968年成立以来,艾菲就被誉全球象征的营销成就,同也是指导营销趋势的重要资源